The Hardest Part About Starting & Succeeding In Business

Lukas Schwekendiek
5 min readAug 1, 2022
Photo by Cristian Palmer on Unsplash

Many people will tell you that the ones who make their companies successful in the corporate world are those that manage to fight through all the times of resistance.

They are the ones that fight when the odds are stacked against them, the ones that work harder when everything seems hopeless, and the ones that do what it takes to make a profit.

Persistence, Discipline, Power of Will, Work-Ethic, and a powerful Drive are essential.

But that is not the hardest part.

Most companies do not fail because they do not make money; at least not initially.

Most Entrepreneurs that start companies do make money, most of the time even enough to make a sustainable living, but it is this first bit of money, this first sign of success, that is a wolf in sheep’s clothing.

The successful Entrepreneurs like Elon Musk or Steve Jobs are ones that keep going past this initial point; they are part of the Survivorship Bias (for you do not hear stories about all those Entrepreneurs that fail).

The ones that you do not hear about are the ones that get beaten by this first sign of success.

Put yourself in the shoes of an Entrepreneur.

You have what you consider a phenomenal business idea.

You are inspired, motivated and driven to make this idea a reality.

And so you begin to work.

Like most Entrepreneurs you start working 10 hour days on average, 6 or even 7 days a week without taking any days off.

You grind well into the night, give up on friendships, parties, and any semblance of a relationship.

You stop pursuing your hobbies and make room wherever you can to fit in more work.

Some days you doubt whether or not starting this business was a good idea, for the profits still seem so far off.

You become regretful of the sacrifices you made but continue in spite of everyone around you telling you to stop, for you want to succeed so badly that it doesn’t matter.

A few nights you go to bed crying yourself to sleep because you’re so worried about what your…

Lukas Schwekendiek

Life Coach, Speaker, Writer. Published on TIME, Inc & Huffington Post.